J. Vickerstaff Seafood Wholesalers are a well-established Seafood Wholesalers based in Birmingham’s Wholesale Market in the heart of the city. Established nearly 200 years ago in 1827 and still to this day run by its founders’ descendants.

We were approached to revamp their existing website to create a much more inviting and professional feel making the users journey friendlier and to increase website traffic.

Along with the redesign we were tasked with producing a content management system allowing the customer to edit their website where needed.

One of the main stumbling blocks was photography as the existing photography was aging and updated photography would hugely benefit the overall aesthetics of the website.

By using high quality imagery and utilising all the screen space available, we have managed to give J. Vickerstaff Wholesale Seafood Merchants a highly visual and professional website with an excellent user experience.